Maybe he just enjoys what he does? I mean his Twitter account doesn't even have 30 followers, and the other sources are not necessarily in English. Seems to me (and this is just my opinion): What seems more unnecessary than him creating something from his heart would be someone else telling him not to. Are you threatened by the appearance of a new Phantasy Online news source? What business is it of yours? Besides, isn't "wasting time" kind of the whole point of videogames?
But hey that's just my opinion. I could be wrong.